FreshAuthority / Compare / RookieFeed

FreshAuthority vs RookieFeed

RookieFeed is a clean, well-documented daily grants feed — and on their own published prices, it costs roughly four to seven times more than FreshAuthority for the same morning list, without the renewal and lapse files. The details:

Side by side

FreshAuthorityRookieFeed
One state, daily$39/moState plan, $149/mo (Weekly one-state plan: $59/mo, Mondays only)
Multi-state / nationwide$79/mo, every state$299/mo for up to 8 states; $599/mo nationwide
TrialFree 7-day trial, card required, no charge for 7 days7-day trial costs $19, then converts to the $149 State plan
Free sample25 leads from your state, full contacts, no cardFree list builder emails 25 carriers with contacts, no card; also a 10-row download from the latest day
Delivery timeBy 6:00 AM Eastern, Mon–SatAround 7:00 AM Central
Files includedNew grants + renewals due in 60 days + lapsed liability, every tierNew grants (new applications optional). No renewals or lapse trigger files
Renewal timingInsurer and BIPD effective date are the first two fieldsInsurer, coverage and effective date included on the row
Contact accuracyGuaranteed: ≥95% contactable or the month is free (99.97% coverage in our Oct 29 run)Their FAQ, in their words: contacts are as filed and not individually verified, so "some emails will bounce and some numbers will have changed"
Cost per lead, nationwide~1.3¢ per new carrier ($79 ÷ 6,193 grants, last 30 days)They calculate ~10¢ per new carrier on Nationwide

Prices and terms below were checked on each vendor's own public pages on October 30, 2026. Vendors change pricing — verify before you buy, including ours.

Where FreshAuthority wins

Same morning list, a fraction of the price, with the trigger files

Both feeds are rebuilt each morning from the same FMCSA grants — RookieFeed counted 6,271 grants in the 30 days to October 29; our pipeline counted 6,193 in the same window (small scope differences). FreshAuthority adds the renewals and lapses files, delivers an hour earlier in Eastern terms, guarantees ≥95% contactability, and charges $39/$79 instead of $149/$599. The 7-day trial is free instead of $19.

Honest case for RookieFeed

You want weekly-only, or their extras

RookieFeed's $59 Weekly plan suits agents who only want a Monday digest of one state, and their dashboard keeps 31 days of downloads with first-time-authority and application filters. If you prefer a lighter cadence and their tooling, the Weekly plan is a fair product — it just isn't the daily file.

Judge it on real rows — get the free 25-lead sample  Or start the free 7-day trial →